Titek – Music video for book series

We created an animated music video for an educational book series about the little hero TITEK, who helps children understand and navigate emotions and everyday challenges.

Challenge:
The project required creating a music video that would serve a dual purpose – on one hand, an attractive visual presentation of the character and his world, and on the other, a practical tool for workshop activities with children in preschools and educational settings. A key requirement was designing the chorus sequence so that TITEK’s character remained fully visible throughout, without any editing cuts – enabling children to smoothly follow and repeat the choreography.

Our Solution:
We received the musical recording and illustrations from the books, and developed a complete concept for editing and animation. We carried out careful curatorial work selecting illustrations for specific text fragments, designed character movement, and created smooth transitions between scenes. We paid particular attention to the chorus sequence – here we applied continuous, uninterrupted character animation, creating clear and easy-to-follow choreography. The result is both a visually engaging music video promoting the series and a functional tool supporting emotional education for the youngest children.

Scope of Services:

  • Educational music video production
  • Book promotional music video production
  • 2D Animation and Motion Graphics
  • Adaptation of book illustrations for video
  • Editing and post-production
  • Visual Storytelling
  • Materials supporting educational workshops